Branding Articles

How To Use Self Promos To Win Business

When it comes to marketing materials for distributors, self promos are a no-brainer. But with so many options, it can be hard to decide. Here’s a guide for successful self promos.

5 Reasons to Rebrand Your Distributor Business

We often talk to distributors who are looking to freshen up their brands to stay up with the times. Rebranding can...

How To Create A Value Proposition For Your Distributor Business

This article has been updated since first published in 2017 A value proposition is not a slogan, a tagline, an...
The 8 Biggest Graphic Design Trends For 2019

The 8 Biggest Graphic Design Trends For 2019

Graphic design is an intrinsic part of branding, and it’s in continuous motion. As a branding expert, your clients expect you to be at the forefront of design trends and how they influence the promo industry. It will help you make better recommendations to your...