Branding Articles

How To Use Self Promos To Win Business

When it comes to marketing materials for distributors, self promos are a no-brainer. But with so many options, it can be hard to decide. Here’s a guide for successful self promos.

5 Reasons to Rebrand Your Distributor Business

We often talk to distributors who are looking to freshen up their brands to stay up with the times. Rebranding can...

How To Create A Value Proposition For Your Distributor Business

This article has been updated since first published in 2017 A value proposition is not a slogan, a tagline, an...
5 Reasons to Rebrand Your Distributor Business

5 Reasons to Rebrand Your Distributor Business

We often talk to distributors who are looking to freshen up their brands to stay up with the times. Rebranding can yield big results as long as it’s not just a cosmetic change that doesn’t address the real issues.  If your digital brand is behind the times, it...

The 8 Biggest Graphic Design Trends For 2019

The 8 Biggest Graphic Design Trends For 2019

Graphic design is an intrinsic part of branding, and it’s in continuous motion. As a branding expert, your clients expect you to be at the forefront of design trends and how they influence the promo industry. It will help you make better recommendations to your...