Strategy Articles

12 Marketing Misconceptions Keeping You From Growing Your Promo Business

In this day and age, every business needs an online presence to grow and succeed. Distributors are no exception,...

5 Ways To Increase Readers And Leads From Your Blog 

In these days of low attention spans, a blog continues to be an effective way to add fresh content to a promo website....

How to Conduct a Mid-Year Review of Your Business – And Why You Need One

Can you believe we're half way through the year? It seems so long ago when we set our New Years goals and objectives...
Sales vs Marketing: How Do You Get Clients?

Sales vs Marketing: How Do You Get Clients?

https://www.youtube.com/watch?v=RobkeeYsG1A&t=15s Sales are the lifeblood of a business. When distributors pose the question of how others get clients, others jump in to share their favorite sales tactics. The older veteran distributors typically recommend the old...

How To Generate More Leads In The New Year

How To Generate More Leads In The New Year

The year is coming to an end and to say it has been challenging is an understatement. But here we are, and that’s a positive, in and of itself.  One thing we can be sure of in the coming year is, changes will continue. Which can be concerning and even scary. With that...

The New Business Normal

The New Business Normal

Business activity is coming back as most regions have started to reopen.  We see an increase in website traffic for our distributor clients and orders have started to come in for products other than PPE products. But we’re far from "a new normal". The pandemic is not...