I’m sure you have heard about the new GDPR (General Data Protection Regulation) coming into play May 25th, 2018. These regulations are not necessarily new, but they have been enhanced to have a wider scope and more substantial fines.
In a nutshell, the point is to protect the people’s right to know what data we are collecting from them on our websites, as well as what we do with that data.
First thing’s first: this is not legal advice. This blog post is based on our views and interpretation and is made for educational purposes only, to make sure you’re informed about what you might need to do to be GDPR-compliant. If you’re looking for legal counsel, you must consult your attorney.
With that said, let’s get right to it.
GDPR applies to companies that collect personal data on their websites, from people in the EU, regardless of where the company is located.
How GDPR Affects Your Business
Basically, if you have clients in the EU, you must comply with the GDPR. That’s why every software company has been sending you notices about their compliance with GDPR.
You may think you don’t have to worry about it because you don’t have clients in Europe. However, in today’s boundless world, a potential European client could find you on the internet, search your site and even fill out a form.
This actually happened to us a while back. An event management company in Germany was organizing an international event in Fort Lauderdale. They wanted to deal with a local company and located us on the internet. The lady in charge searched our website, filled out a form, and shortly thereafter they placed a nice size order of canvas bags.
Simply put, if you collect, store, manage, or analyze personal data of any type, including email addresses, it’s likely the GDPR affects your business.
Online safety and privacy are of major concern today. Your site visitors are typically educated business people. They are aware of internet safety and privacy. They’ll want to deal with companies who are compliant and transparent about their policies.
The COPPA (Children Online Privacy Protection Act) is intended to protect children’s privacy and safety online. Even though you are not marketing to minors, you must have disclosures on your website to that effect.
Here at ACTION, we’ve been researching how the new regulations can affect our business and also our client’s businesses. There is plenty of confusing information as everyone has their opinion based on their own business model, and we wanted to make sure we covered our clients’ properly, in their own circumstances.
So after reviewing and updating each and every one of our client’s privacy policies, we decided to compile a set of templates and the Company Policies Templates Pack was born. The purpose is to make it very easy for promo business owners to create their own policies.
We know, from experience, that if you have to figure out what to do, you’ll probably end up not doing anything, putting your business at risk.
So we decided to spend the extra time to create these templates to make it real easy for distributors to create their own.
The other is an ordering information page template. It explains art requirements, pricing on the website, production time, shipping, and more. Having this information on your website provides transparency in the way you work. It also positions your professionalism and avoids misunderstandings. Plus it makes it very easy to include it in your presentations or emails by simply embedding a link.
All you have to do is add your company information, tweak, copy, paste, and post on your website!
For more information, click the Company Policies Templates Pack link.