The ACTION MethodThe Method To the Madness
THE METHOD TO THE MADNESS
The online space has been a game changer in the way we communicate and do business. But the fundamentals – of business – remain the same: You need to have a strong foundation in business and life.
For marketing, the fundamentals are very simple:
The right message, to the right audience, delivered through the right channels.
In other words, know who your perfect clients are, and, using the right vehicles, communicate how you can help them and why they should do business with you instead of your competitor.
But the abundance of information, gurus, and new names for the same old definitions create huge confusion and overwhelm.
Not to us. We learned marketing 30 years ago, and when the internet opened a whole new world of vehicles, we started experimenting with them early on. Being early adopters allowed us to learn how to use it to attract leads and sales, for both our clients and ourselves.
After 30 years of turning businesses around in various industries, the last 12 leveraging the digital space for that purpose, and the last 2 helping distributors, we have packaged our service plans based on the milestones that are part of your own journey to success, because that’s what will actually make a difference in your business.
We call it…
The ACTION Method:
Three Phases To a Brand That Attracts The Perfect Clients.
…so they love what they see and think to themselves:
This is THE ONLY company I want to work with!
PHASE # 1
What do you truly need to achieve business growth?
The first step is to be clear on your business goals. Next, we assess where you are. We do a deep dive into your online presence, your competition, your opportunities, and get your goals lined up. Next is to define your differentiators. This is simple once you fully understanding what value you deliver and who you serve. To sum it up, together, we’ll define success, and create your blueprint to map out a detailed plan of attack to take your business from Point A to Point B.
PHASE # 2
FIX, TUNE-UP, OPTIMIZE – OR A MAKEOVER
Being in the branding business, your own brand is a determining factor in your success. With the blueprint as our guide, we start to build your brand and get it ready to dominate your market. From marketing message and visuals, system setups, and all the way through website optimization, you get a total brand that represents you the way you want and shows your value to your best clients.
PHASE # 3
IMPLEMENTATION OF YOUR GROWTH PROGRAM
Once your foundational work is complete, it’s time to launch your growth program. Following the Blueprint, we start producing content, distributing on social media, writing your newsletters, etc. So your brand is present everywhere your clients spend their online time.
At this point, we might be doing all the work for you, we may be working with your team on day-to-day implementation, or the right combination may be somewhere in the middle. We do what it takes to support and empower you to achieve success.
NEED MORE INFORMATION?
Whether you're ready to get started, or just have a few questions, we’re here to help!
Let's set 20 minutes for a conversation, so you can tell us where you are in your business, where you want to go, your marketing challenges, and how we might be able to help.